Senior International Marketing Manager (m/f/d)

Permanent employee, Full-time · Germany, Munich

Your daily workout

We are seeking a strategic and experienced Senior International Marketing Manager (m/f/d) in our Munich headquarter to lead regional marketing efforts within our Global Marketing team. In this role you will shape, localize, and scale global campaigns while driving demand across key international markets including Spain, France, and the UK. You’ll act as a trusted advisor to Sales leadership, provide mentorship to regional marketers, and ensure commercial success through data-driven, market-specific strategies. Beyond execution, you'll champion regional insights, elevate brand presence, and help steer global marketing priorities.

Strategy: You lead strategic planning, localization, and execution of global campaigns to boost brand awareness and drive regional demand
Crossfunctionality: You act as the key link between Global Marketing and regional Sales by understanding local markets, tracking fitness trends, and refining region-specific messaging
Ownership: You own regional marketing performance — from strategy and KPIs to execution and reporting — across digital, social, PR, email, and events
Partnership: You partner with segment leaders to create and execute tailored strategies that meet unique segment needs and support growth goals
Project Management: You define KPIs, set priorities, and clearly communicate timelines and results to stakeholders
Branding: You champion the EGYM brand in your regions, ensuring consistent, compelling messaging and a strong local presence across all channels

Your fitness level

Experience: You have 6+ years of multichannel marketing experience across digital, events, PR, and content
Focus: You are a performance-driven marketer who thrives on testing, learning, and optimizing for results
Skills: You balance strategic thinking with hands-on execution, staying calm under pressure, and meeting tight deadlines
Collaboration: You are an effective communicator with strong cross-functional skills and the ability to influence stakeholders at all levels
Language Skills: You are fluent in English - Spanish, French, and/or German is a strong plus
Travelling: You are comfortable with 15–20% travel (domestic and international)

Your training goal for your first 6 months

Strategy: You deliver a regional marketing strategy aligned with global priorities, clearly outlining campaign plans, KPIs, and enablement resources per region
Networking: You establish trust and collaborative cadence with key stakeholders across Sales, Product Marketing, and Brand
Improvement: You launch at least one strategic initiative that improves brand perception, lead generation, or customer engagement in your markets
Acceleration: You create a measurable impact on pipeline acceleration through localized content and integrated campaign execution

The equipment we provide

Modern & International: Be part of a modern and international company culture where talent and passion are welcome, heard, and part of the decision-making process
Work-Life-Balance: Benefit from flexible working hours, home office possibilities, and 30 days of vacation per year
Continuous Development: Develop your skills with varied, challenging tasks and regular feedback to benefit from a steep learning curve
Fit & Healthy: Train for free with EGYM Wellpass in several thousand sports and health facilities across Germany and/or use our in-house gym with EGYM products
Mobility: Enjoy a monthly travel subsidy of 45€ for public transport
Discounts: Get a variety of great discounted offers, from fashion to leisure, through our employee benefits portal
Bike Leasing: Stay active and use our leasing bike offer on your way to work or in your spare time
Subsidized Pension: Profit from our employer-subsidized pension

Contact Information

Apply now by uploading your documents (CV, certificates, references, salary expectations, and earliest possible start date) and specify the job ID #1635.

Contact: Jana Fakesch

For further information: https://career.egym.com

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About us

Become part of EGYM!

EGYM is a global fitness technology leader, providing fitness and health facilities with intelligent workout solutions. EGYM makes exercising smarter and more efficient with its comprehensive suite of connected gym equipment and digital products that integrate seamlessly with 3rd-party-hard- and software. The result is a fully connected training experience that drives measurable business and health outcomes on and off the training floor.

EGYM also offers subscription-based corporate fitness- and wellness solutions built on a combination of gym-access and EGYM fitness programs that directly target costly chronic conditions and boost employee health, leading to higher productivity and well-being.

EGYM's global headquarters are in Munich, Germany, with North American offices in Denver, Colorado.

EGYM is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs, regardless of race, gender, religion, sexual orientation, age or any other aspect of an individual's identity.

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Become part of EGYM and apply now

Thank you for your interest in EGYM. To complete your application, please fill in the following short form and upload your documents. Should there be any difficulties, please send us an e-mail to jobs@egym.com.

We look forward to getting to know you!