International Marketing Manager (m/f/d) - Munich

Permanent employee, Full-time · Germany, Munich

Your daily workout

We are looking for an experienced International Marketing Manager (m/f/d) in our Munich headquarters who will function as a regional marketing specialist and partner with our Global Marketing team. In this role, you will help educate the fitness industry about smart fitness technology, create demand across various professional fitness, wellness, and health segments, and support our local Sales teams in achieving their commercial goals. This position focuses on executing local marketing tactics and tailoring global campaigns to the needs of Spain, France, the UK, and our distributors.

Campaign planning and localization: You will plan, localize, and execute global marketing campaigns and regional tactics, including paid media initiatives, to drive brand awareness, demand generation, and sales enablement in Spain, France and the UK
Distribution support: You will act as the primary marketing liaison for distributors, managing the delivery of marketing assets and facilitating their full translation and brand approval process
Sales enablement: You will collaborate with Product Marketing to distribute high-impact sales collateral—including pitch decks, product information, case studies, videos, tech sheets, blogs, and whitepapers—ensuring all assets align with sales needs while maintaining global brand strategy
Branding: You champion the EGYM brand in your regions, ensuring consistent, compelling messaging and a strong local presence across all channels
Event marketing: You will collaborate with the Events team to promote attendance and engagement at key EGYM events in your markets, and plan and promote webinars with the Product Marketing and Sales teams, providing post-event reporting and analysis
Public relations: You will manage existing relationships with regional media, develop new media contacts, and leverage earned coverage to strengthen EGYM’s brand visibility across markets

Your fitness level

Experience: You have at least 4 years of broad experience across multiple disciplines of Marketing
Skills: You have experience in managing marketing campaigns and projects efficiently, ensuring on-time delivery and stakeholder alignment. Experience with project management tools is a plus
Focus: You are a performance-driven marketer with ambition in testing, failing fast, and learning from mistakes
Collaboration: You are an effective communicator with strong cross-functional skills and the ability to influence stakeholders at all levels
Language Skills: You are fluent in English.Spanish and/or French is a strong plus
Travelling: You are comfortable with 15–20% travel (domestic and international)

Your training goal for your first 6 months

Strategy: You deliver a regional marketing strategy aligned with global priorities, clearly outlining campaign plans, KPIs, and enablement resources per region
Networking: You establish trust and collaborative cadence with key stakeholders across Sales, Product Marketing, and Brand
Improvement: You launch at least one strategic initiative that improves brand perception, lead generation, or customer engagement in your markets
Acceleration: You create a measurable impact on pipeline acceleration through localized content and integrated campaign execution

The equipment we provide

Modern & International: Be part of a modern and international company culture where talent and passion are welcomed, heard, and part of the decision-making process
Work-Life-Balance: Benefit from flexible working hours, home office possibilities, and 30 days of vacation per year
Continuous Development: Develop your skills with varied, challenging tasks and regular feedback to benefit from a steep learning curve
Fit & Healthy: Train for free with EGYM Wellpass in several thousand sports and health facilities across Germany and/or use our in-house gym with EGYM products
Mobility: Enjoy a monthly travel subsidy of 45€ for public transport.
Discounts: Get a variety of great discounted offers, from fashion to leisure, through our employee benefits portal
Bike Leasing: Stay active and use our leasing bike offer on your way to work or in your spare time
Subsidized Pension: Profit from our employer-subsidized pension
Mentoring Program: Exchange knowledge and grow together across teams and locations through our self-organized mentoring platform

Contact Information

Apply now by uploading your documents (CV, salary expectations, and earliest possible start date) and specify the job ID #1808.

Contact: Jana Fakesch

For further information: https://career.egym.com

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About us

Become part of EGYM!

EGYM is a global fitness technology leader, providing fitness and health facilities with intelligent workout solutions. EGYM makes exercising smarter and more efficient with its comprehensive suite of connected gym equipment and digital products that integrate seamlessly with 3rd-party-hard- and software. The result is a fully connected training experience that drives measurable business and health outcomes on and off the training floor.

EGYM also offers subscription-based corporate fitness- and wellness solutions built on a combination of gym-access and EGYM fitness programs that directly target costly chronic conditions and boost employee health, leading to higher productivity and well-being.

EGYM's global headquarters are in Munich, Germany, with North American offices in Denver, Colorado.

EGYM is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs, regardless of race, gender, religion, sexual orientation, age or any other aspect of an individual's identity.

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Become part of EGYM and apply now

Thank you for your interest in EGYM. To complete your application, please fill in the following short form and upload your documents. Should there be any difficulties, please send us an e-mail to jobs@egym.com.

We look forward to getting to know you!